安全

security

确保产品和消费者的安全是礼品盒设计根本的出发点。在产品包装设计时，应当根据产品的属性来考虑储藏、运输、展销、携带以及使用等方面的安全保护措施，不同产品可能需要不同的包装材料，特别还要注意产品的防晒、防潮、防腐、防漏、防燃问题，确保产品在任何情况下都完好无损。

Ensuring the safety of products and consumers is the fundamental starting point of gift box design. When designing product packaging, safety measures for storage, transportation, exhibition, carrying, and use should be considered based on the properties of the product. Different products may require different packaging materials, and special attention should be paid to the sun protection, moisture prevention, corrosion prevention, leak prevention, and flame prevention of the product to ensure that it is intact and undamaged in any situation.

人性化

Humanization

优秀的包装设计必须适应产品的储藏、运输、展销以及消费者的携带与开启等。为此，在产品礼品盒设计时必须要使盒型结构的比例合理、结构严谨、造型精美，重点突出盒型的形态与材质美、对比与协调美、节奏与韵律美，力求达到礼品盒的盒型结构功能齐全、外形精美，从而适应生产、销售乃至使用。常见的产品礼品盒结构主要有手提袋式、悬挂式、开放式、开窗式、封闭式或几种形式的组合等。

Excellent packaging design must adapt to the storage, transportation, exhibition and sales of products, as well as the carrying and opening of consumers. Therefore, in the design of product gift boxes, it is necessary to ensure that the proportion of the box structure is reasonable, the structure is rigorous, and the shape is exquisite, with a focus on highlighting the beauty of the shape and material, contrast and coordination, rhythm and rhythm of the box, striving to achieve a complete functional and exquisite appearance of the box structure of the gift box, so as to adapt to production, sales, and even use. The common product gift box structures include handbag style, hanging style, open style, window opening style, closed style, or a combination of several forms.

生产

production

礼品盒的设计在确保安全，造型完美的同时，必须考虑该设计能否实现精确、快速、批量生产，能否利于工人快速、准确地加工、成型、装物和封和。

The design of gift boxes must not only ensure safety and perfect appearance, but also consider whether the design can achieve precise, fast, and mass production, and whether it can facilitate workers to process, shape, package, and seal quickly and accurately.

促销

sales promotion

产品的包装设计是产品无声的广告和推销员。如果产品的包装设计能够吸引广大消费者的视线并且能够激发起购买欲望，那么这种设计才是成功的。

The packaging design of a product is the silent advertising and sales of the product. If the packaging design of a product can attract the attention of consumers and stimulate their desire to purchase, then this design is successful.

环保

environment protection

在生态环保潮流下。人们开始提倡绿色包装，合理消费。只有不损坏人的身体健康，不污染环境的产品礼品盒设计才能成为消费者终的选择。

Under the trend of ecological and environmental protection. People are beginning to advocate green packaging and reasonable consumption. Only product gift box designs that do not harm human health and do not pollute the environment can become the ultimate choice for consumers.

艺术感

Artistic sense

艺术价值高的工艺礼品盒、节日礼品盒、商务礼品盒等产品更容易吸引消费者的眼球，给人带来美感，获得消费者的青睐。

Craft gift boxes, holiday gift boxes, business gift boxes, and other products with high artistic value are more likely to attract consumers' attention, bring beauty to people, and win their favor.